We recommend using the MP4 or MOV format, but here's a complete list of the video formats that can be uploaded to Facebook:
- 3g2 (Mobile Video)
- 3gp (Mobile Video)
- 3gpp (Mobile Video)
- asf (Windows Media Video)
- avi (AVI Video)
- dat (MPEG Video)
- divx (DIVX Video)
- dv (DV Video)
So yes, they reduce the bit rate. It's compressed too, although it's very likely that the uploaded video was also compressed before you uploaded it. Almost all video a consumer or non professional uses is compressed.
We recommend using the MP4 or MOV format, but here's a complete list of the video formats that can be uploaded to Facebook:
- 3g2 (Mobile Video)
- 3gp (Mobile Video)
- 3gpp (Mobile Video)
- asf (Windows Media Video)
- avi (AVI Video)
- dat (MPEG Video)
- divx (DIVX Video)
- dv (DV Video)
Recommended specs: videos can be up to 240 minutes long with a maximum size of 4GB, and have a maximum frame rate of 30fps. Tip: For quality video ads, Facebook recommends uploading your highest resolution video available (that meets file size and ratio limits) - without letter or pillar boxing.
The MP4 (MPEG-4) format is ideal for social media because it separately compresses audio and video files, so the video gets smaller while the quality remains high. The video file uses the encoding of the MPEG-4 and audio is saved with AAC compression.
Recommended image size: 1,200 x 628 pixels. Minimum width is 254 pixels and height of 133 pixels. Recommended aspect ratio is between 9:16 to 16:9, but crops to 1.91:1 with link. Recommended image formats are JPG and PNG.
Recommended width and height for videos with 16:9 aspect ratios
| Best Choice: Multiples of 16 | 2nd Best Choice: Multiples of 8 | 3rd Best Choice: Multiples of 4 |
|---|
| 1920 x 1080 | 1792 x 1008 | 1856 x 1044 |
| 1280 x 720 | 1152 x 648 | 1216 x 684 |
| 1024 x 576 | 896 x 504 | 1088 x 612 |
| 768 x 432 | 640 x 360 | 960 x 540 |
For legal or technical reasons, most websites do not allow the upload of full-length videos. If you want to upload a full-length video to your Facebook Timeline, you can do so by following one of two different procedures, depending on whether your video is shorter or longer than 20 minutes.
If the Facebook app will not let you upload video, you may have a problem with your phone's privacy settings. Other reasons for faulty uploads include uploading videos in a unsupported file type or Web browser, which can cause many problems, including extended encoding and processing wait times.
Third, your video length can be anywhere from 1 second to 240 minutes, as long as it doesn't exceed the maximum Facebook video file size of 4 GB.
Uploading videos takes much longer than uploading images, so to make sure you're uploading as fast as possible, the key is using as much bandwidth as possible for your upload. Making your video file smaller also helps, especially with much larger files.
To add a video to your Page:
- Click Share a photo or video or Photo/Video at the top of your Page's timeline.
- Click Upload Photos/Video and select a video from your computer.
- Add a title for your video at the top, an optional description and tags.
Make sure your video fits the size requirements. Facebook allows videos up to 4 GB in size and up to 120 minutes in length. Make sure your video meets these requirements if you aren't able to upload it.
Now, to upload a video to Facebook, follow these steps:
- Choose Add Photo/Video in the Share box at the top of your Home page or Timeline.
- Click Upload Photos/Video.
- Select a video file from your computer.
- (Optional) Type any explanation or comment into the Say Something About This Video box.
To delete a profile video:
- Go to your albums and select your Videos album.
- Hover over the video you'd like to delete and click at the top right.
- Click Edit this video.
- Scroll down and click Delete.
- Click Confirm.
Many factors can affect how quickly your timeline loads. If you notice your timeline is taking an unusually long time to load, here are some things you can try: If you're on a mobile device, make sure you're connected to a reliable data or Wi-Fi network. If you're not, try again once you have a better connection.
The horizontal format is far superior to vertical when showing most things in daily life. For instance, scenes that have more than one person involved, or those that include dynamics and motion, are never vertical. They also can't be as effective, as they are in a horizontal video.
The Future is Vertical: The Latest Vertical Video Trends. Your audience loves videos, and they have no problem spending hours watching them online. The reality is that mobile video consumption has never been higher. It rises by 100% every year, and already, 75% of all video plays are on mobile devices.
The vertical video, if looked at exclusively at a marketing perspective, is one of the leading ways to improve the traffic to a social media profile. These vertical videos don't require the user to tilt the screen and also fill the entire screen.
VERTICAL VIDEO— Mobile video ads that play in a vertical (portrait) orientation rather than the typical horizontal (landscape) orientation. Vertical video may also run as a component of an augmented reality (AR) ad or virtual reality (VR) ad.
It is one setting called Display View that has to be changed to broadcast Facebook Live video in landscape mode from some iPhones. Here is how you do it: 1. Open General Settings and select Display & Brightness.
